Let’s face it, peppering your resume and cover letter with terms akin to “result-oriented team-player” is not going to cut it these days. First of all, this tactic is used by so many job seekers, that it won’t help you stand out from the crowd. Secondly, relying on overused terms and recycled phrases tells the recruiter that you’re lazy, unimaginative, and unable to identify more meaningful aspects of your professional brand to present to the potential employer.
Clichés don’t make your resume more powerful, but here are some strategies that do:
What: Tailoring employment documents to the desired position
Why: To demonstrate your motivation, initiative, and willingness to positively contribute to achieving the employer’s business goals.
What: Using hard data, facts and numbers
Why: To prove you are who you claim you are and build credibility with the potential employer. Do emphasize your accomplishments instead of rambling about your duties, and don’t be shy to state how many people you’ve managed and how much money you’ve saved in your previous workplace.
Why: To rank higher in the search results and to show you stay in the loop on current industry developments. But put them in context.
What: Words that project confidence and competence
Why: Weak phrases present you as indecisive and unprofessional. So drop them and opt for more meaningful alternatives.
While it is important not to undersell yourself on your resume, going overboard and mentioning every single thing you’ve accomplished since high school is also not a good idea. The truth is, saying you’re a genius (or implying it) is not the same as demonstrating your confidence and competence. Such tactics won’t help you get hired – they’ll just give the recruiter an impression that you are a pretentious individual who won’t be a good fit for their corporate culture.
Lying is also a no-no. And yes, exaggerating does equal not telling the truth, so it’s another pitfall to avoid. If you’re tempted to make things look better than they actually are, remember: even if you do land the job you so desperately want, it will soon become clear what you can and what you cannot do.
Stick to the tried and true “Honesty is the best policy”. Combined with a healthy amount of confidence, this approach will make your resume, cover letter or LinkedIn profile extremely compelling.
You’d be surprised at how many people feel uncomfortable talking about themselves, particularly when it comes to describing work-related successes. However, failing to mention your achievements is likely to greatly impede your job search. Practice shows that listing professional accomplishments on the resume gives you an instant boost in the eyes of a Hiring Manager, which translates into more chances of landing you the job interview.
So if you’re still struggling with recollecting your professional victories, try answering the following questions:
- Have you exceeded sales or performance targets at the workplace? How often?
- Have you suggested or implemented any improvements to operations or processes?
- Have you saved your employer money?
- Have you contributed to business growth in some way? (Expanded the client base? Attracted funding?)
- Have you successfully completed any challenging projects?
- Have you received any awards or commendations from your employer? How about praise from customers or clients?
Remember, if you did something well – don’t be afraid to own it!